Small public libraries can deliver service like big libraries, without sacrificing hometown warmth and charm. By borrowing strategies used by successful small businesses in the private sector, defining goals and exploiting low cost technologies, small public libraries can serve customer wants as well as much larger institutions. Responding to just…

This digest compares long range planning with strategic planning in the community college, focusing on examples of colleges' strategic planning processes and on the future of strategic planning. Long range planning tends to be static, focusing on developing a plan based on what has already happened, while strategic planning emphasizes process over…

Over the last 20 years, K-12 schools have spent millions of dollars equipping their schools with the latest technologies, but often without a thoughtful plan of how their use would impact learning and teaching. What is important is how the technology is integrated with the instructional program. To ensure that technology dollars have an impact on…

Total Quality Management (TQM) is "a system of continuous improvement employing participative management and centered on the needs of customers." Key components of TQM are employee involvement and training, problem-solving teams, statistical methods, long-term goals and thinking, and recognition that the system, not people, produces…

This digest presents principles of enrollment management for institutions of higher education. It reviews the three decades since the introduction of the term "enrollment management," noting the goals of: (1) defining the institution's nature and characteristics for appropriate marketing; (2) incorporating all relevant campus…

This journal focuses on organizational change within the community college and its reflection of social movement and institutional identity. The first article, "Organizational Change and the Community College," by John Stewart Levin, demonstrates how change determines the character of the institution. "In Search of Vision and Values: The Minnesota…

This volume explores approaches to effective leadership and strategic management in the 21st century university by considering the perceptions and attitudes of university leaders toward the institutional structures and organizational cultures from which universities are led and managed. The differences between treating universities as businesses…

University governance refers to the structure and process of authoritative decision making across issues that are significant for external and internal stakeholders within a university. A number of fundamental challenges to effective governance occur within the typical university environment, including too many constituencies, conflicting agendas,…

This instructor's edition provides an overview of Problem-Based Learning (PBL). PBL organizes students into teams that work on projects to achieve the learning objectives embedded in each PBL project. The focus of this PBL project is managing technological change. The project is structured around a high-impact problem--one that has the potential…

This digest in Spanish examines the effective integration of technology into schools and explores the importance of technology to school leaders. It asks why and how should administrators promote technology and asserts that school leaders who implement technology effectively will contribute greatly to education and the economy. It cautions,…

Because of its pervasive "image problem," vocational education (VE) is not being given high priority by leaders of the new vocational education school reform movement and it is being forced to compete against others in the arena of education for a shrinking student population and scarce resources. Like other service industries, VE has…

At a time when career counseling services are increasingly essential, they remain marginalized and under-used. This digest explores ways in which marketing counseling services in Canada can strengthen the professional identity of career counselors and increase public acceptance of this field. Many career counselors feel that marketing corrodes…

This Digest examines the effective integration of technology into schools and explores the importance of technology to school leaders. It asks why and how administrators should promote technology and asserts that school leaders who implement technology effectively will contribute greatly to education and the economy. It cautions, however, that…

Appreciative inquiry (AI) is based on the heliotropic principle, which has been variously described as art and science, holistic theory and practice, and practical philosophy and change process. AI engages people and organizations in discovering what gives life to human systems when they are most effective and constructive and using that knowledge…

Capstones are culminating experiences in which students synthesize subject-matter knowledge they have acquired, integrate cross-disciplinary knowledge, and connect theory and application in preparation for entry into a career. Capstone courses should be both a synthesis and a bridge to students' future after graduation. In career and technical…