This digest presents principles of enrollment management for institutions of higher education. It reviews the three decades since the introduction of the term "enrollment management," noting the goals of: (1) defining the institution's nature and characteristics for appropriate marketing; (2) incorporating all relevant campus…

Statewide planning for higher education and the approaches that states take to budgeting and accountability are reviewed in this monograph. Statewide planning involves identifying problems and collecting relevant data, analyzing interrelationships among variables, and choosing the most desirable alternatives to reach objectives. State-level higher…

This volume addresses trends and issues in enrollment management at institutions of higher education over the last thirty years. It reviews such state-related issues as access, accountability, and dwindling financial and political support; federal government aid and regulations; public perceptions of higher education; and demographic implications.…

Accountability has been a developing issue for community colleges for the past several years. Demands that two-year colleges provide evidence of the achievement of their goals has placed a heavy burden on institutional research offices. A number of organizational models have been used by community colleges in carrying out the research function,…

This digest examines a completed pilot program in performance-driven budgeting (PDB) in the New York City public-school system. PDB links school-level budgeting and school planning; that is, decisions about resources must be aligned with school-developed instructional-improvement plans. The digest highlights how PDB came about; its primary goal;…

As a result of increasing pressure from external constituencies, community colleges have been called upon to demonstrate accountability through assessment activities and research on institutional effectiveness based on student outcomes. Since community colleges include transient student populations, students with a wide range of ability and…

With the growing demand for accountability by legislators, outcomes assessment has become a much higher institutional priority for community colleges. According to a recent survey, two-thirds of the states have implemented formal assessment initiatives, compared to a very few states only 1 year earlier. Institutions, however, must be careful that…

This report summarizes current literature on trends that dramatically affect collegiate institutions. The following demographic changes are discussed: (1) increase in female enrollment; (2) decrease in enrollment of 18-year-olds; (3) increase in median age of students; (4) decline in enrollment and continuation of blacks; (5) increase in…

Recent efforts to improve education have led to a new look at assessment. As pedagogy has changed to focus on learner-centered education, the need to make assessment an integral, on-going part of instruction has become obvious. Concurrently, federal initiatives to promote educational reform have required the provision of career development…

This book develops a framework to help policymakers and policy analysts understand and judge policy options, so they can construct alternatives to the reorganization of rural, small school districts. Chapter 1 introduces the reader to the book by stating the objectives and providing working definitions for "school district reorganization" and…

Changes that higher education is experiencing and forecasting and approaches to improve higher education management are considered. In addition to declining enrollment, rising costs, and diminishing financial resources, colleges are faced with the task of managing these changes under the pressures of new constraints and new constituencies.…

Literature concerning the relationship between higher education and politics is reviewed. Attention is directed to federal, state, and local levels of government and to institutional politics. Federal involvement in higher education, governmental regulation, higher education lobbying, and the emergence of the new Department of Education are…

The major distinctions between evaluation and research are examined, the chief differences being the intent and type of criteria against which judgments are made. Conceptualization of the evaluation process in higher education is discussed on two levels. A collection of nine similes for understanding evaluation is examined in terms of major…

The origin and extent of program reduction and discontinuance at colleges and universities, the elements of program review, and a framework for developing long-range organizational planning are considered. Program discontinuance refers to the merger of related programs, the elimination of certain degrees or programs within departments, and the…