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Pingree, Suzanne – 1975
To test the proposition that television content can teach sex-typed behaviors and attitudes, this study presented children of two ages (third grade and eighth grade) with one of two sets of television commercials. The first set contained women engaged in nontraditional occupations outside the home. The second set showed traditional women in their…
Descriptors: Childhood Attitudes, Doctoral Dissertations, Elementary Education, Sex Role