Descriptor
Childhood Attitudes | 1 |
Doctoral Dissertations | 1 |
Elementary Education | 1 |
Sex Role | 1 |
Sex Stereotypes | 1 |
Television Commercials | 1 |
Television Research | 1 |
Television Viewing | 1 |
Source
Author
Pingree, Suzanne | 1 |
Publication Type
Dissertations/Theses | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Pingree, Suzanne – 1975
To test the proposition that television content can teach sex-typed behaviors and attitudes, this study presented children of two ages (third grade and eighth grade) with one of two sets of television commercials. The first set contained women engaged in nontraditional occupations outside the home. The second set showed traditional women in their…
Descriptors: Childhood Attitudes, Doctoral Dissertations, Elementary Education, Sex Role