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Download full textSingy, Pascal, Ed.; Trudgill, Peter, Ed. – Bulletin suisse de linguistique appliquee, 1997
This collection of articles on intercultural communication and pragmatics includes: "Peut-on traduire la publicite? L'exemple des annonces romandes et alemaniques" ("Does Advertising Translate? The Example of Romansch and German Ads") (Marc Bonhomme, Michael Rinn); "La construction de l'image de l'autre dans l'interaction.…
Descriptors: Advertising, Communication Problems, Cultural Differences, Dialects
Lester, Mark; And Others – ELT Documents, 1978
This issue contains articles ranging from a theoretical discussion of the nature of an international language to an assessment of the implications of teaching a local form of English. The following articles are included: (1) "International English and Language Variation," by M. Lester; (2) "The English Language, Ideology, and…
Descriptors: Annotated Bibliographies, Communication (Thought Transfer), Cultural Differences, Dialect Studies
