A survey conducted in December 1971 for the Educational Media staff of the University of Iowa collected data on use of educational media from principals, audiovisual directors, librarians and teachers in 80 elementary and secondary schools. Administrators and teachers were asked about training in media needed on the job. Both groups indicated more…

A survey was conducted of 70 Indiana radio and television station managers and 250 college-educated employees of their choosing to assess views on quality of academic programs in radio and television. Questionnaires were distributed and personal visits made to more than 50 stations. Questions and responses were grouped under three headings: Part 1…

Suggesting it is a good idea for students to try their hands at doing media research themselves, this book presents a number of research projects that students will find interesting and that they can do with minimum experience in a limited amount of time. The second edition has added chapters on experimentation, historical research, comparative…

A broad search of the scientifically relevant literature on television and human behavior began in the fall of 1973 and extended over a year; the search concentrated on the literature since 1960, although it attempted to include all significant earlier works. In addition, special emphasis was placed on obtaining very recent, hard to locate, and…

To help plan for the future of educational broadcasting, a survey was conducted of its goals and present status and anticipated future, and recommendations were made. Extensive available literature was reviewed, a number of broadcast facilities visited, and more than 60 station managers interviewed, along with managers of agencies and foundations…