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Davison, W. Phillips, Ed.; Yu, Frederick T. C., Ed. – 1974
The papers in this edited volume on the directions in mass communication research deal with two broad questions: What is the current state of knowledge with respect to the area in question? And what might be the most fruitful directions for future research? The nine articles include: (1) an attempt to structure the field of mass communication; (2)…
Descriptors: Administration, Information Science, Institutional Research, Literature Reviews
