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Lorange, Peter – Cambridge University Press, 2020
Facing questions about the status and legitimacy of business schools, many of the world's leading institutions are now experimenting with new business models. In "The Business School of the Future," former president of International Institute for Management Development (IMD), Peter Lorange reveals how the era of virtual technology, and…
Descriptors: Business Schools, Business Administration Education, Educational Trends, Educational Change
LaBonty, Dennis, Ed. – 1998
This book contains 15 papers devoted to the following topics of interest to business educators: the Internet's history and management; Internet applications related to the National Standards for Business Education; and the Internet's connection with the business education profession. The following papers are included: "Vignettes in the…
Descriptors: Basic Business Education, Business, Business Administration, Business Education
Doster, D. Howard; And Others – 1996
Written with the small business manager and first-time entrepreneur in mind, this book provides the adult learner, in a class or alone, with activities and questions to increase understanding. These are intended to aid decision making as plans are made for the chosen enterprise. The book is divided into five parts: Looking at Entrepreneurship,…
Descriptors: Adult Education, Business Administration, Business Education, Decision Making
Hoef, Ted; Howe, Nanci – 1990
Theory underlying marketing in the public sector is presented in combination with specific examples of marketing strategies and techniques used in college unions and student activities programs across the country. The subject of marketing is discussed under six major subject headings: (1) why marketing? (2) analyzing marketing opportunities; (3)…
Descriptors: Ancillary School Services, Business, Business Education, Colleges
Danenburg, William P., Ed.; Coakley, Carroll B., Ed. – 1974
Beginning with a biographical sketch of L. T. White and comments by his contemporaries, the volume goes on to provide a collection of his writings and speeches on distributive education emphasizing the value of cooperative activity between the marketing and educational communities. Practical suggestions are offered for improving educational…
Descriptors: Anthologies, Business, Business Education, Business Responsibility
Brendel, LeRoy, Ed.; Yengel, Herbert, Ed. – 1972
The yearbook attempts to describe and evaluate the new teaching methods as they relate to the various business subjects: basic business-economic education, marketing and distributive education, and office education. Additional articles are devoted to cooperative education, simulation, laboratory experiences, and postsecondary programs. In their…
Descriptors: Business Education, Cooperative Education, Distributive Education, Economics Education