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Hixson, Richard F., Ed. – 1973
Recognizing that mass media--now at a stage of viewing critically its effects and responsibilities--and society at large are interdependent, this casebook reviews the many facets of the media and mass communication as they relate to both producers and consumers of messages. The 23 chapters include discussions of the media's responsibility toward…
Descriptors: Broadcast Industry, Case Studies, Communications, Consumer Economics
