A broad spectrum of ideas and practices that should enable colleges to reassess and/or develop strategies for relating to the public are included in this sourcebook. Topics include (1) a model for public relations that includes development and internal and external communication; (2) the necessity of the personal involvement of the chief executive…

The allocation of education funds by State legislatures, the attitudes of legislators on educational issues, and the interaction of legislators with education lobbyists in Massachusetts, North Carolina, Utah, and Oregon were studied in an attempt to explain how educational resources are allocated in the 50 States and how legislators approach the…

Focus in this book is on the years 1969 to 1972, a period in which the substantial good will existing between higher education and state capitols became strained by budget conflict and student unrest. Decisional case analyses are provided of the budgeting process, state aid to private colleges and community colleges, student unrest legislation,…