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Direct linkHezel Associates (NJ3), 2005
E-learning is the fastest-growing sub-sector of a $2.3 trillion global education market, and the market for online higher education is estimated to exceed $69 billion by 2015. One way to minimize risk in marketing and selling courses and programs overseas is to understand the environmental factors in taking programs to market in any selected…
Descriptors: Foreign Countries, Higher Education, Postsecondary Education, Marketing
