A study analyzed attitudinal and demographic factors that influence women's choices of traditional and nontraditional training programs. A career choice survey was constructed, based on results of responses by four focus groups to questions regarding training program selection. The survey was completed by 532 women students in 15 technical colleges. Surveys were grouped according to respondent's training program--traditional, nontraditional, or gender balanced. Study subjects were 204 women students who had previously participated in a preenrollment women's project; the control group consisted of 328 respondents who had not received special career planning services. Survey results uncovered few differences among the three groups of students. Nontraditional students had significantly higher levels of career and life-style self-efficacy and indicated greater knowledge of nontraditional careers and training opportunities. Although all three groups believed others supported their occupational choice, nontraditional students perceived greater encouragement to explore nontraditional classes. Nontraditional students' scores on the occupational attractiveness subscale were significantly higher. A chi-square revealed a relationship between participation in a preenrollment project and subsequent choice of training program. Recommendations were made regarding recruitment of women, use of Brooks' motivational model of occupational choice, use of role models, and effect of sex equity project participation on enrollment in nontraditional training. (Contains 17 references.) (YLB)