Data on the characteristics of 400 Wisconsin dairy farmers by adopter category innovator-early adopter and early majority; early majority and late majority; and late majority and laggard) are compared with the characteristics of 200 Ohio farmers studied in 1961. The data on the Wisconsin dairy farmers were obtained/by personal interview in a 1962…

The nature of the Cooperative Extension Service in agriculture was examined to identify aspects that could be applied to the design of an educational extension service. To learn about the organization, programs, and priorities of Cooperative Extension, employees of the state extension services in California, Colorado, New Mexico, New York, and…