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Schulz, Rudiger – 1986
This paper addresses the question of whether video recorders and cable television, which are both primarily entertainment media, are in functional competition with one another. Some initial answers are provided based on the results of an extensive two-year research project conducted in the Federal Republic of Germany. This study found that: (1)…
Descriptors: Cable Television, Competition, Consumer Economics, Foreign Countries
Peer reviewedBrosius, Hans-Bernd – Journal of Broadcasting and Electronic Media, 1989
Describes study conducted in West Germany that investigated the effects of presentation features and content on learning from television news. Recall, recognition, and comprehension are discussed; illustrated news items are examined; dependent and independent variables are described; and suggestions for further research are given. (33 references)…
Descriptors: Analysis of Variance, Comprehension, Content Analysis, Foreign Countries
