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Schulz, Rudiger – 1986
This paper addresses the question of whether video recorders and cable television, which are both primarily entertainment media, are in functional competition with one another. Some initial answers are provided based on the results of an extensive two-year research project conducted in the Federal Republic of Germany. This study found that: (1)…
Descriptors: Cable Television, Competition, Consumer Economics, Foreign Countries
Kepplinger, Hans Mathias; And Others – 1986
A controlled experiment was conducted to test the extent to which nonverbal behavior between a journalist and a politician in a televised interview influences the way in which they are perceived by a television audience. Nine test films were produced that showed different versions of an interview in which the participants exhibited aggressive or…
Descriptors: Aggression, Audience Analysis, Foreign Countries, Influences
Schleicher, Klaus – 1982
Drawing on international studies concerning leisure attitudes, media consumption, and parental impact on the television viewing decisions of 4- to 14-year olds, this paper focuses on the importance of developing a coherent media education policy for pre- and primary-school children, parents, elementary school teachers, and television station…
Descriptors: Children, Elementary Education, Elementary School Teachers, Foreign Countries
