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Direct linkFreeman, Ina; Knight, Peter; Butt, Irfan – Journal of Teaching in International Business, 2011
With rapidly increasing globalization, business students are required to understand complex global markets and adapt to the rapid changes in the global landscape. This paper discusses a project where students from International Marketing courses in Pakistan, the United States, and France used an interactive platform as a base to jointly explore…
Descriptors: Global Approach, Marketing, Foreign Countries, Business Education
Download full textZhang, Zuochen – Canadian Journal of Learning and Technology, 2004
As new technologies become less expensive, provide greater access to various forms of multimedia, and are integrated into all aspects of everyday life, online learning environments are becoming more prevalent. Online education, as experienced through course management systems, is being heralded as meeting the needs of students' lifestyles by…
Descriptors: Online Courses, Electronic Learning, Instructional Design, Management Systems
