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Collins, Mary Ellen – CURRENTS, 2011
Educational institutions understand the importance of having a positive image among their target audiences, but the process of creating, enhancing, and managing that image remains challenging to many. Confusion over what branding is only adds to the challenge. Consultants define "brand" as promising an experience and delivering on that…
Descriptors: Higher Education, Colleges, Public Relations, Advertising
Scully, Maura King – CURRENTS, 2011
Colleges, schools, and faculties at large universities form strong academic bonds with students. So is it any wonder they want a say in keeping these students engaged as alumni? To provide that input, many larger institutions are decentralizing their alumni operations, meaning that colleges, schools, and faculties have their own alumni staff…
Descriptors: Higher Education, College Administration, College Students, Student College Relationship
Lindahl, Nicole – Prisoner Reentry Institute (NJ1), 2007
The rising number of individuals returning to communities from prison and jail represents one of the defining issues of time. Individuals reentering society face myriad challenges, not the least of which is securing viable employment; in addition, each individual has a unique set of experiences, needs and resources. This project stems from the…
Descriptors: Institutionalized Persons, Correctional Institutions, Correctional Rehabilitation, Transitional Programs