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Sanjay Krishnapratap Pawar – International Journal of Educational Reform, 2025
Literature suggests that the international student industry faces increasing risk, given the substantial dependence on a few source countries. Inbound international student mobility (ISM) data of leading higher education (HE) destination countries were examined, with China and India as the source countries. This study classifies Australia, Canada,…
Descriptors: Foreign Students, Industry, Risk Assessment, Global Approach
Mirka Martel – Institute of International Education, 2024
The "Spring 2024 Snapshot on International Educational Exchange" continues the commitment of the Institute of International Education (IIE) to map the current state of international educational exchange to and from the United States. The report presents data from 662 U.S. higher education institutions in two sections: (1) current trends…
Descriptors: International Educational Exchange, Higher Education, Student Mobility, College Applicants
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Varsha Jain; Emmanuel Mogaji; Himani Sharma; Anantha S. Babbili – Journal of Marketing for Higher Education, 2024
This study discusses a robust narrative of the relationship between higher education and the stakeholders in the digital era. It proposes an integrated higher education marketing framework using the Cue-Utilization approach with perceived situational appropriateness as the frame of reference. A multi-stakeholder perspective is explored using…
Descriptors: Stakeholders, Attitudes, Colleges, Student Recruitment
Graduate Management Admission Council, 2021
Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…
Descriptors: Masters Programs, Graduate Study, Business Administration Education, Administrator Education
Graduate Management Admission Council, 2021
Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…
Descriptors: College Students, Student Recruitment, Occupational Aspiration, Vocational Interests
Graduate Management Admission Council, 2020
Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…
Descriptors: Masters Programs, Graduate Study, Business Administration Education, Administrator Education
Graduate Management Admission Council, 2020
Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…
Descriptors: Graduate Students, Masters Degrees, Business Administration Education, Student Recruitment
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Bano, Zakia; Shakir, Aleem – Journal of Education and Practice, 2015
The university prospectus is supposed to be a forceful and pioneering text in promoting and marketing higher education. The present research will deal with the disparities in the frequencies of first and second person pronouns in online prospectuses in cross-cultural linguistics from marketing point of view. The research question is to which…
Descriptors: Cross Cultural Studies, Student Recruitment, Higher Education, Institutional Advancement
Choudaha, Rahul; Chang, Li – World Education Services, 2012
A new environment of budgetary cuts and increasing competition is forcing many institutions to become strategic and deliberate in their recruitment efforts. Effective international recruitment practices are dependent more than ever on a deep understanding of student mobility patterns and decision-making processes. The purpose of this research is…
Descriptors: Student Mobility, Foreign Students, Student Recruitment, Foreign Countries
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Wilkins, Stephen; Huisman, Jeroen – Journal of Marketing for Higher Education, 2011
Previous research has found that the country and institution choices of international students are greatly influenced by recommendations they receive from others who have experience of undertaking higher education overseas. For Western universities, it is of utmost importance to satisfy their international students, who can then encourage the next…
Descriptors: Foreign Countries, Higher Education, Student Recruitment, Foreign Students
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Cheung, Alan C. K.; Yuen, Timothy W. W.; Yuen, Celeste Y. M.; Cheng, Yin Cheong – International Journal of Educational Management, 2011
Purpose: The main purpose of the present paper is twofold: to examine and compare the current strategies and policies that are employed by the UK, Australia and Singapore and to recommend appropriate strategies and policies to higher education institutions and the Hong Kong government and elsewhere that are interested in expanding their efforts in…
Descriptors: Foreign Countries, Higher Education, Student Recruitment, Foreign Students
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Tremblay, Karine – Journal of Studies in International Education, 2005
In the late 1990s, sustained economic growth in most Organisation for Economic Cooperation and Development (OECD) countries and the development of the information economy led to a considerable increase in migration of highly skilled individuals, especially in science and technology. Some OECD countries relaxed their immigration policies to attract…
Descriptors: Foreign Students, Economic Progress, Foreign Countries, Immigration