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Tymon, Alex; Harrison, Charlotte; Batistic, Sasa – Studies in Higher Education, 2020
This paper evaluates 'brand me' presentations as a method for developing employability-related self-confidence (ERSC). Measurements of ERSC were taken at three points in time from a sample of 105 full-time business and law students at a UK university. These were analysed alongside student feedback, assessment artefacts, and semi-structured…
Descriptors: College Graduates, Law Students, Business Administration Education, Employment Potential