Whether the donations are from once-friendly foreign governments now scorned or from famous entrepreneurs subsequently convicted of fraud, gifts gone bad "are the kinds of things that keep every chief advancement officer awake at night." A tainted gift can put an institution's integrity on the line but doesn't have to with the right…

Educational institutions understand the importance of having a positive image among their target audiences, but the process of creating, enhancing, and managing that image remains challenging to many. Confusion over what branding is only adds to the challenge. Consultants define "brand" as promising an experience and delivering on that…

Past research has identified several institutional and individual antecedents that lead to greater intent to support an organization. This paper takes an organizational identification approach in developing an Alumni Relationship Model (ARM) that can be used by universities to generate greater support for their Alumni services activities. This…