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Download full textHanson, Trudy L. – 1991
Henry Cisneros, speaking on the theme, "the colorful past and promising future of Hispanic heroes in Texas," in Amarillo, Texas, on February 7, 1989, was successful in eliciting a positive response from his Anglo/Hispanic audience. An analysis of Cisneros' use of narrative demonstrates its effectiveness in leading to a feeling of…
Descriptors: Audience Awareness, Cultural Images, Discourse Analysis, Hispanic Americans
