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Direct linkSlater, Jan; Broyles, Sheri; Clifton, Rhiannon – Journal of Advertising Education, 2015
This paper outlines a team teaching partnership between a full time marketing faculty member and a full time professional in advertising. The purpose of the course design is to give students realistic feedback on assignments and projects so that they work for more than a grade and understand that once they are working in a full time career, a…
Descriptors: Team Teaching, College Faculty, Marketing, Advertising
