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Download full textYang, Chao-Ming; Hsu, Tzu-Fan – International Journal of Higher Education, 2017
Visual communication design (VCD) is a form of nonverbal communication. The application of relevant linguistic or semiotic theories to VCD education renders graphic design an innovative and scientific discipline. In this study, actual teaching activities were examined to verify the feasibility of applying narrative theory to graphic design…
Descriptors: Design, Visual Literacy, Semiotics, Teaching Methods
