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Yang, Ju Yin; Chen, Wen Ching – English Language Teaching, 2015
The purpose of this study is to understand the perspectives of using content-based approach on college students in International Trade Business English (ITBE) Class. Content-based Approach (CBA) viewed as language learning with contents for academic subject matter. It provides a cognitive and motivational basis of language learning. CBA approach…
Descriptors: Student Attitudes, College Students, International Trade, Business English