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Rey-Mermet, Alodie; Meier, Beat – Journal of Experimental Psychology: Human Perception and Performance, 2012
When bivalent stimuli (i.e., stimuli with features for two different tasks) appear occasionally, performance is slower on subsequent univalent stimuli. This "bivalency effect" reflects an adjustment of cognitive control arising from the more demanding context created by bivalent stimuli. So far, it has been investigated only on task…
Descriptors: Evidence, Cognitive Style, Stimuli, Conflict