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Direct linkComas-Forgas, Rubén; Sureda-Negre, Jaume; Morey-López, Mercè – Assessment & Evaluation in Higher Education, 2021
This article analyses the advertisements inserted in search engines of Spanish academic services websites in 2018 and 2019. Content analysis of these advertisements, conducted through the use of Semrush (Search Engine Optimization SEO and Search Engine Marketing SEM audit platform), shows that a large number of platforms offer to write academic…
Descriptors: Foreign Countries, Cheating, Contracts, Marketing
