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Direct linkCho, Jaehee; Lee, H. Erin; Quinlan, Margaret – Journal of American College Health, 2017
Objective: Based on the technology acceptance model (TAM), we explored the nationally-bounded roles of four predictors (subjective norms, entertainment, recordability, and networkability) in determining the TAM variables of perceived usefulness (PU), perceived ease of use (PEOU), and behavioral intention (BI) to use diet/fitness apps on…
Descriptors: Cross Cultural Studies, Telecommunications, Handheld Devices, College Students
Park, Eunil; Kim, Ki Joon – Program: Electronic Library and Information Systems, 2013
Purpose: The aim of this paper is to propose an integrated path model in order to explore user acceptance of long-term evolution (LTE) services by examining potential causal relationships between key psychological factors and user intention to use the services. Design/methodology/approach: Online survey data collected from 1,344 users are analysed…
Descriptors: Telecommunications, Handheld Devices, Services, Path Analysis
Download full textShin, Won Sug; Kang, Minseok – International Review of Research in Open and Distributed Learning, 2015
This study investigates online students' acceptance of mobile learning and its influence on learning achievement using an information system success and extended technology acceptance model (TAM). Structural equation modeling was used to test the structure of individual, social, and systemic factors influencing mobile learning's acceptance, and…
Descriptors: Virtual Universities, Electronic Learning, Computer Attitudes, Student Attitudes
Lee, Hyegyu; Paek, Hye-Jin – Health Education Journal, 2013
Objective: To examine how norm appeals and guilt influence smokers' behavioural intention. Design: Quasi-experimental design. Setting: South Korea. Method: Two hundred and fifty-five male smokers were randomly assigned to descriptive, injunctive, or subjective anti-smoking norm messages. After they viewed the norm messages, their norm perceptions,…
Descriptors: Foreign Countries, Quasiexperimental Design, Smoking, Psychological Patterns
