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McKay, Veronica – International Review of Education, 2015
After many previous failed attempts to reach illiterate adults, the award-winning South African "Kha Ri Gude" mass literacy campaign, launched in 2008, undertook to ensure that learners seized the opportunity to learn--for many adults, this was a "last chance". Written from an insider perspective by the campaign's founding…
Descriptors: Foreign Countries, Literacy, Adult Literacy, Educational Opportunities