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Crafford, Sharon; Bitzer, Eli – Higher Education Research and Development, 2009
This article indicates how the application of a simplified version of the analytical abstraction method (AAM) was used in curriculum development for consumer learning at one higher education institution in South Africa. We used a case study design and qualitative research methodology to generate data through semi-structured interviews with eight…
Descriptors: Curriculum Development, Qualitative Research, Research Methodology, Interviews