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Ali Kara; Alma Mintu-Wimsatt; John E. Spillan – Journal of Marketing for Higher Education, 2024
The Net Promoter Score (NPS) has been widely used as a strong indicator of loyalty and growth in organizations. However, despite extensive use in various industries, its application in higher education has been limited. To address this gap, we explore the use of NPS in the identification and investigation of the characteristics as well as…
Descriptors: Marketing, Higher Education, Student Satisfaction, Undergraduate Students
Berneking, James; Dewalt, Samantha – Assessment Update, 2023
In recent years the focus on entrepreneurial mindset development has gained traction with academics and practitioners. This emerging approach recognizes the value in developing entrepreneurial thinkers and actors to promote economic growth and well-being after graduation (Ilonen and Heinonen 2018; Kuratko 2005; Nabi et al. 2017; Rae, Martin,…
Descriptors: Entrepreneurship, Business Administration Education, Holistic Approach, College Students
Christine Ramona Heimbach – ProQuest LLC, 2023
The inception of the business school began in Paris, France in 1819. From there the concept spread to other locations including the United States. In 1881 the first business school in America came to fruition when the birth of the Wharton School of Finance and Economy occurred. From the beginning business schools were steadfast in what was deemed…
Descriptors: Employment Potential, College Graduates, Business Schools, Job Skills
Sutzko, Christopher C.; Yudichak, Heather Kearney – Research in Higher Education Journal, 2022
Recent interest in the development of non-cognitive skill development within the educational environment can play an important role in helping students succeed while in school and beyond. The purpose of this quantitative, quasi-experimental design study is to explore what influence a career focused Introduction to Business course embedded with…
Descriptors: Academic Persistence, Resilience (Psychology), Decision Making, Career Choice
Bartholomew, Taryn; Irwin, Jennifer – New Review of Academic Librarianship, 2020
This case study focuses on an experiential learning collaboration between the academic library and business faculty at a small liberal arts and sciences college. Students enrolled in a semester-long business course are given an opportunity to practice real-world organisational consulting. Using the college library as the organisational client,…
Descriptors: Academic Libraries, Business Administration Education, College Faculty, Librarian Teacher Cooperation
Parente, John M., Jr.; Haile, Yohannes – Journal of Instructional Pedagogies, 2020
Generation Z has graduated and in some cases is still in college according to Seemiller and Grace (2016), who define the generation range from 1995-2010. A defining characteristic of Generation Z is that they grew up with technology. They are so involved or comfortable with technology that they "expect" it. Parents lament the lack of…
Descriptors: Undergraduate Students, Technology Uses in Education, Video Technology, Assignments
O'Brien, Christine Neylon; Powers, Richard E.; Wesner, Thomas L. – Journal of Legal Studies Education, 2018
This article provides information about the value of a core course in business law and why it remains essential to business education. It goes on to identify highly ranked undergraduate business programs that require one or more business law courses. Using "Business Week" and "US News and World Report" to identify top…
Descriptors: Core Curriculum, Business Administration Education, Law Related Education, Benchmarking
Hendry, Jamie R.; Hiller, Tammy Bunn; Martin, Eric C.; Boyd, Neil M. – Journal of Management Education, 2017
Twenty-five years after John A. Miller described his seminal experiential Introduction to Organization and Management course in "JME," MGMT 101 (formerly MG 101) continues to be the foundation of management education at Bucknell University. In this article, the current MGMT 101 faculty members provide their perspective on contextual and…
Descriptors: Introductory Courses, Educational Change, College Faculty, Experiential Learning
Allison, Chris – Liberal Education, 2019
Chris Allison was working as a public relations executive, and had no formal business training when his father phoned and asked him to take over the reins of his Pittsburgh telecom equipment business. His father needed to focus his energies on his other business which was struggling. Because of his Liberal Arts background Allison knew exactly what…
Descriptors: Liberal Arts, Telecommunications, Administrator Role, Business Administration
Neidigh, Robert O. – e-Journal of Business Education and Scholarship of Teaching, 2016
This paper provides a description of a teaching approach that uses experiential learning to teach process improvement. The teaching approach uses student groups to perform and gather process data in a senior-level quality management class that focuses on Lean Six Sigma. A strategy to link the experiential learning in the group projects to the…
Descriptors: Teaching Methods, Experiential Learning, Quality Control, Group Activities
Díaz, Erin M. – Hispania, 2016
Supplementing the foreign language curriculum with the incorporation of art museum visits has benefits for students, faculty, the campus art gallery, and the institution. Such a collaborative program serves to expand the classroom and complement instruction by providing learners with a new space to engage in authentic practice in the target…
Descriptors: Spanish, Second Language Learning, Second Language Instruction, Art
Blau, Gary; Halbert, Terry; Atwater, Craig; Kershner, Ronald; Zuckerman, M. Michael – Journal of Education for Business, 2016
This study compares correlates of two outcomes: satisfaction with a bachelor of business administration degree, and business school reputation influencing students' perceived market value to potential employers. A sample of 261 graduating business school seniors completed a fall 2014 survey measuring these outcomes and a number of correlates.…
Descriptors: Undergraduate Students, Business Administration Education, Student Satisfaction, Reputation
Edwards, Virginia B., Ed. – Education Week, 2016
The 2016 edition of "Education Week's" long-running "Technology Counts" report combines in-depth reporting and insight from an original national survey to reveal teachers' confidence levels in ed tech, how teachers approach integrating technology into the classroom, and decision-making behind tech products. Contents include:…
Descriptors: Technology Uses in Education, Educational Technology, Technology Integration, Teacher Surveys
Tuleja, Elizabeth A. – Journal of Teaching in International Business, 2017
This study provides an approach to teaching and learning in the international business (IB) classroom about cultural values, beliefs, attitudes, and norms through the study of cultural metaphor. The methodology is based on established qualitative methods by using participants' visual pictures and written explanations--representative of their…
Descriptors: International Trade, Study Abroad, Foreign Countries, Qualitative Research
Eury, Jennifer L.; Treviño, Linda Klebe – Journal of Management Education, 2019
We describe a unique co-curricular honor and integrity program at a large, research university's business school. We discuss the evolution of the program as well as the array of stakeholders who were involved in its early development and sustenance. We use an ethical culture template to highlight the formal and informal systems, and we discuss…
Descriptors: Integrity, Business Schools, Research Universities, Program Development
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