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Administrator Perspectives on the Relationship between Campus Environments and Campus Visits and Student College Choice and Persistence
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Secore, Scott – Strategic Enrollment Management Quarterly, 2019
The reasons a student may choose to enroll and matriculate at a particular postsecondary institution are many. Yet a sense of belonging and a strong emotional connection often supply all the incentive students need. Campus environments play a central role in the college choice process as the ecology, climate, and culture of an institution…
Descriptors: Administrator Attitudes, College Environment, College Choice, Academic Persistence
Predicting University Preference and Attendance: Applied Marketing in Higher Education Administration.
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Cook, Robert W.; Zallocco, Ronald L. – Research in Higher Education, 1983
A multi-attribute attitude model was used to determine whether a multicriteria scale can be used to predict student preferences for and attendance at universities. Data were gathered from freshmen attending five state universities in Ohio. The results indicate a high level of predictability. (Author/MLW)
Descriptors: College Administration, College Attendance, College Bound Students, College Choice
The Relationship between an Institution's Perceived Quality and Students' Application Sets.
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Matthews, Mabel Jones; Hadley, Thomas D. – College and University, 1993
A study investigated how 362 Ohio high school seniors perceived the quality of selected state universities in Ohio and how those perceptions affected their choice of colleges to which to apply. It is concluded that students do use perceived quality as a basis for application. Implications for practice and further research are outlined. (MSE)
Descriptors: College Administration, College Applicants, College Bound Students, College Choice
Variables Influencing Graduate Business Students' College Selections.
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Webb, Marion Stanton – College and University, 1993
A survey of 1,499 graduate students from 7 colleges and universities in northeastern Ohio identified 15 major factors in graduate business school choice: academic reputation, accreditation, evening classes, programs, potential degree marketability, part-time programs, completion time, proximity, costs, faculty contact time, location, library size,…
Descriptors: Accreditation (Institutions), Business Administration Education, College Administration, College Choice