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Direct linkAshburn, Elyse – Chronicle of Higher Education, 2008
When the playful, 84-page viewbook showed up in the University of Dayton last fall, not everybody was impressed. Some faculty members were taken aback. The student newspaper, the "Flyer News," pronounced it a "fully color, glossy orgy," unbefitting a Roman Catholic college. The admissions office, it said, had hit an…
Descriptors: Church Related Colleges, Student Recruitment, School Publications, Institutional Advancement
