Based on a North Carolina feasibility study (1967-73) which focused on development of a pattern for providing comprehensive mental health services to rural people, this second program guide deals with organization of a low-income program budget. Presenting the basic assumptions utilized in the development of a low-budget program in Franklin and Vance counties, this booklet describes the use of: (1) Local Control; (2) Part-time Outside Specialists; (3) Local Financial Resources; (4) Indigenous Staff; (5) A Limited Clinical Program; (6) Existing Helping Resources; (7) Equal Clinical and Non-clinical Programs; (8) Citizen Participation to Help Adapt Programs. Supplemental program activities which are also discussed include: (1) developing personal acquaintanceship with key community officials; (2) contacting and staying in touch with the community informal network of influential citizens; (3) establishing agency relationships; (4) avoiding controversial alignments and acting upon reported program failures; (5) using stigma-breaking activities; (6) targeting in on high-risk/low-use groups. A thorough discussion of the use of non-professionals is presented in the final sections on the Lay Coordinator (central figure in the Family Counseling and Education Center) and the Service Guide (a paraprofessional designated to travel the county helping people to get help). (JC)