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Jerram, Peter – NewMedia, 1997
Businesses spend hundreds of millions of dollars building Web sites to sell products and services to other businesses. Business-to-business commerce on the Web dwarfs the retail and entertainment consumer industries. Examines Web design studios in New York, Los Angeles, and San Francisco: how they win customers, create products, hire, and plan for…
Descriptors: Business, Business Communication, Computer Software Development, Personnel Selection