Cooking Matters at the Store is a grocery store tour where participants learned about healthy eating and tips for saving money on food purchases. Participants learned how to read food labels, compare unit prices, find whole grains, and three ways to purchase produce. Evaluations revealed that participants planned to use the information they learned and enjoyed the tour. A partnership with a grocery store manager is vital for the success of the program. The program incentives and working with a store that serves limited-resource audiences helped reach the intended audience.