This white paper reports on findings from the fourth survey of social media in advancement, conducted in January and February, 2013 by the Council for Advancement and Support of Education (CASE), Huron Education, and mStoner. The survey was taken by more than 1,000 CASE members. Featured are six case studies on the effective use of social media in…

This qualitative case study examines the importance of men's intercollegiate athletics for alumni giving at Boston College for a 10-year period, based on the perceptions of 21 Boston College administrators and alumni. This study explores how athletics at Boston College engages alumni in ways that may eventually lead to their financial support of…

Community colleges are enjoying a rare moment in the limelight right now. But part of what is being revealed by that light is just how much scrambling two-year institutions must do to keep up with increasing demands and decreasing budgets. With the recession sending many laid-off workers back to school for job retraining, and with President Barack…

The changes and uncertainty people have seen in the economy over the past 20 months have created a paradigm shift in fundraising. This has certainly been the case at Holy Cross, a Jesuit liberal arts college of 2,900 students in Massachusetts, as it has been forced to rethink its strategies and adapt in creative ways to the new reality. Other…

American public higher education is in trouble. Besieged by declining state and Federal support for more than 30 years, public colleges and universities are facing a "game-changing" set of challenges that threaten to alter the very nature of the institutions. As two recessions withered state budgets in the first decade of the 21st…

Even in difficult economic times, colleges and universities continue to invest in residence hall construction projects as a way to attract new students and keep existing ones on campus. According to data from "American School & University"'s 20th annual Residence Hall Construction Report, the median new project completed in 2008 was…

The NEAIR 2009 Conference Proceedings is a compilation of papers presented at the Baltimore, Maryland conference. Papers in this document include: (1) A Principle Components Analysis of The Determinants of Student Satisfaction at a Historically Black Institution (Tao Gong and Jacqueline V. Parham); (2) Assessing and Enhancing Graduates'…