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Advance CTE: State Leaders Connecting Learning to Work, 2020
In a rapidly changing world, it is more important than ever for learners of all ages to develop the skills and experiences necessary to succeed in high-wage, high-skilled and high-demand careers of their choosing. Career Technical Education (CTE) is working with every state to help learners succeed, while also providing employers with skilled and…
Descriptors: Communication Strategies, Vocational Education, Statewide Planning, Audience Awareness
Collins, Mary Ellen – CURRENTS, 2011
Educational institutions understand the importance of having a positive image among their target audiences, but the process of creating, enhancing, and managing that image remains challenging to many. Confusion over what branding is only adds to the challenge. Consultants define "brand" as promising an experience and delivering on that…
Descriptors: Higher Education, Colleges, Public Relations, Advertising
Reform Support Network, 2012
This guide describes emerging social media practices among State education agencies and other governmental organizations and suggests key steps and considerations for those interested in using social media to advance education reform.
Descriptors: Educational Legislation, Federal Legislation, Federal Programs, Educational Change