This study aims to develop a schoolpreneur model appropriate for Malaysia's secondary school environment. The current study surveyed students participating in the Program Tunas Commerce (PROTUNe) and the Young Entrepreneurs Association (PUM) in the states of Perak, Selangor, and Negeri Sembilan to accomplish these purposes. A survey-based…

Society requires education to prepare students with the tools and ability to navigate and find success for unknown futures. Entrepreneurship education has the potential to deliver the relevant curriculum and competencies to support young people to develop resilience, independence, innovation and ability to recognise opportunities to live…

The purpose of this qualitative study was to describe the process of developing a bachelor's degree program in business in partnership with an American university for a college located in Malaysia. According to the literature, the process for creating international partnerships is unclear (Dai, 2019; Gieser, 2015; Kosmutzky & Putty, 2016).…

This paper aims to investigate the factors affecting cyber-entrepreneurial intentions among final-year students of public universities in Malaysia utilizing the Theory of Planned Behavior (TPB) and Theory of Self-Efficacy (TSE). The quantitative survey-based research method was adopted to conduct the study using both final-year undergraduate and…

Purpose: The purpose of this paper is to evaluate the effectiveness of a career management program embedded within a business module, with a specific focus on enhancing the employability of students. Design/methodology/approach: The study involved five one-hour workshops based on the DOTS model, covering aspects like resume writing and…

Purpose: The purpose of this study is to analyze the intentions and use behavior of digital learning environments in business education under the COVID-19 pandemic. Digital learning environments (DLEs) are ready to use bundles of heterogeneous educational technologies used by schools to deliver online courses that contrast to traditional packaged…

The rapid digital revolution in recent decades has transformed conventional Word-of-Mouth (WOM) into electronic WOM (eWOM). The significance of digital emotion in eWOM has been widely recognized due to its influential effect on consumer trust. There is increasing research on digital emotion contagion, which refers to exposure to emotions on…

Purpose: This study aims to examine live streaming experiences of business students' at the tertiary education level, and how the use of this interactive platform satisfies their affective, cognitive, social and hedonic needs in learning. Likewise, it explored the influence of live streaming class on the learning outcome needed in achieving…

Purpose: Social media is a popular communication tool for college students in many countries including Malaysia. Even though the literature indicates that the use of social media in a higher learning environment is likely to enhance academic performance of college students, the mechanism that explains such association is yet to be explored. Based…

Purpose: The purpose of this paper is to identify the major transition issues experienced by first-year students in Malaysia. In so doing, the authors compare the findings to those drawn from western contexts. Design/methodology/approach: This study applied a focus group method, conducting seven focus groups with a total of 35 business students.…

Purpose: The purpose of this paper is to investigate similarities and differences between the UK and Malaysian undergraduates in terms of perceived social and emotional competencies (SEC), their effect on academic performance and to make recommendations on curriculum development or teaching and learning interventions to make students more SEC…

This paper is a discourse on the theoretical aspects underpinning the design of the Business Studies curriculum domain. It draws on recent shifts in the business and educational environment of Malaysia, and maps out the methodology and method for expanding and revamping the core ground of the discipline. Using the pragmatic worldview stance, this…

Purpose: The purpose of this paper is to explore the complex nature of perceived quality by employing a phenomenological study to understand the meaning of University Service Quality (USQ) as experienced by the business undergraduate students. Design/methodology/approach: The paper employs a phenomenological study to understand the meaning of USQ…

The last decade has seen significant changes in all aspects of internationalization but most dramatically in the area of education and research moving across national borders. The most recent developments are education hubs. The term "education hub" is being used by countries who are trying to build a critical mass of local and foreign…

Based on Deci and Ryan's self-determination theory, this study examines the impact of an individual's motivation in pursuing higher education towards university service quality perception, with the individual's learning style posited as the moderator of the proposed relationship. The consequent effects upon satisfaction and behavioural intentions…