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Katz, Adi – Journal of Applied Quantitative Methods, 2010
Issues of visual appeal have become an integral part of designing interactive systems. Interface aesthetics may form users' attitudes towards computer applications and information technology. Aesthetics can affect user satisfaction, and influence their willingness to buy or adopt a system. This study follows previous studies that found that users…
Descriptors: Search Engines, Computer Interfaces, Aesthetics, Usability