Despite the recognition of cultural influences on emotional development, very little is known regarding emotion regulation in children from different cultures. This study examined beliefs regarding social acceptability and regulatory behaviors in 80 children (aged five to six years and eight to nine years) from two urban communities (suburban and old city) in Gujarat, India. The children's explicit reasons and their preferred methods of expression and control were also investigated. The results revealed that the children considered others to be less accepting of their expressions of anger and sadness and, in turn, they reported controlling their anger and sadness more than their physical pain. The remarkable congruence between children's beliefs regarding acceptability and reported behaviors was consistent with the notion that cognitions that focus on evaluations of others are particularly salient in guiding socioemotional behavior in a collectivist culture like India. Within-culture differences were also imperative, indicating that the children in the old city considered others to be less accepting of all of their expressions, and reported controlling these expressions more than the children in the suburban community. These differences are discussed in the context of variations in broader cultural values (i.e., the extent of collectivist orientation and adherence to Hindu ideology) in the two communities.