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| Saibaba, A. | 1 |
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Peer reviewedSaibaba, A.; And Others – Educational Media International, 1993
Describes a study of urban television viewers in India that examined television as an educational medium for promoting health and nutrition information. Data are reported on audience characteristics, viewing patterns and times, special audience programs, health and nutrition programs, format preferences, and audience reaction. (EAM)
Descriptors: Audience Analysis, Audience Response, Educational Television, Foreign Countries
Agrawal, Binod C. – 1986
This document presents the history of television research in India and reviews related studies conducted during three different time-spans. Part one discusses research done prior to 1975, which concentrated primarily on the evaluation of the effectiveness of television as a medium of instruction both in elementary and secondary schools and for…
Descriptors: Adult Education, Audience Analysis, Communications Satellites, Content Analysis
