Objectives: This study assessed food label reading habits and understanding of nutrition information on food labels by higher income adults in India. Design: It involved a cross-sectional study using non-probability purposive sampling. Setting: Data were collected by mixed methods approach between March 2019 and February 2020. Adults were selected…

The importance of parent-child shared book reading (SBR) is well established. However, there is a limited understanding of parental interaction patterns during SBR among preschool children in the Indian context. Using a cross-sectional observational study design, mothers' verbal and nonverbal behavior during SBR was analyzed in 26 Kannada-speaking…

The National Education Policy (NEP) 2020 of India reframed the present structure of higher education such as syllabi, examinations, and assessments. Due to the pandemic, many educational and research institutions are building a knowledge and skill-based curriculum and designing new credit-based courses, while encouraging students to attend online…

Language acquisition and memory models are created more quickly in the brain in early childhood. If reading habit is cultivated in children early, it will enhance their language skills and perception. This study aims to evaluate the conventional practices of reading habits in Indian children from lower, middle, and upper socio-economic backgrounds…

Understanding how social influences can foster avid book reader identification is a key research goal that warrants further investigation beyond a limited early-years lens. The author's 2015 International Study of Avid Book Readers (ISABR) explored, as one of its key research questions, the influence positive social agents can have on avid book…

Worldreader, the nonprofit organization with a mission to create a world where everyone is a reader, is proving that mobile phones can be used as tools for engaging parents in reading to their young children. Knowing the cognitive and developmental benefits of reading to children from an early age, Worldreader set out to leverage the ubiquity of…

In fall 2015, Scholastic, in conjunction with YouGov, conducted a survey to explore family attitudes and behaviours in India around reading books for fun. The key findings of this research, which are presented in this report, are based on a sample of 1,752 parents and children, including 350 parents of children aged 0-5; 701 parents of children…

English as a second language (ESL) becomes inseparable and unavoidable in Indian Education system. To learn a second language, a physical, intellectual and emotional involvement is needed to successfully send and interpret linguistic messages. This study is an analysis of some causes of the problems in learning ESL. The objectives of the study…

This article traces the reading trends of readers in the city of Patna (India) and attempts to establish a relationship between their personality traits and the nature and content of the literature they prefer. (Author)

The goal of this study was to examine the role of Indian bilingual parents' book reading practices on the development of the children's oral language, narrative and literacy skills in English, their second language. About 24 bilingual children from two preschools in Bangalore, India were tested in schools in English on receptive vocabulary,…

Examines why people choose a particular medium, by testing a causal model of magazine exposure and appraisal with readership surveys of two magazines distributed by the U.S. Information Agency in India. Found that utility had the strongest relationship with both exposure and appraisal, while communication potential had a negative relationship. (PD)

This study was undertaken to investigate the personal reading habits of scholars/activists in the field of Women's Studies (WS), determine the use pattern of documentary sources of information in WS, and identify various sources of information used by those engaged in research work, teaching or social action work in the field of WS in India. The…

The professional productivity of 145 secondary teachers educators from Rajasthan (India) was measured. Productivity measures included books, research papers, articles, independent research projects, professional reading, leisure activities, and participation in seminars, workshops, and trainings. Results found limited levels of professional…

Before launching any publications, a newly formed publishing company in New Delhi, India, surveyed its potential readership to develop a demographic overview of the community, to determine patterns and preferences of magazine use, and to develop a profile of perceived and real readership needs. A questionnaire eliciting such information was given…

Explores the reading traditions and practices that influence the interpretation of two text types, academic and general text, by postgraduate students from Thailand and India studying in the areas of business, humanities, engineering/science, and health sciences. Data were collected from case studies conducted at an Australian university.…