Policy texts present problems, propose solutions to those problems and persuade multiple audiences of the legitimacy of the proposed problems and solutions. The rhetorical analysis of two decades of higher education and science and technology discourse in Finland, Germany, UK, Portugal and USA highlights the discursive elements that contribute to…

The paper outlines the reception of Schwab's essay "The practical: A language for curriculum" in German-speaking countries in the 1970s and 1980s. The story is a good demonstration of the ways in which different circumstances and phases of development determine transatlantic exchanges and the influence of concepts in the field of…

To meet the Nazi Party's need for speakers, Fritz Reinhardt began a correspondence course in public speaking in 1928 which trained about 6,000 speakers by 1933. This essay examines the techniques Reinhardt used and the contributions his instructions made to the development of the Nazi meetings and Hitler's takeover. (PD)

The pro-German American newspaper "The Fatherland," published shortly before the United States entered the First World War (1914-1917), displayed a failure of public relations in terms of defining and offering themes likely to convince a target audience to side with Germany. By looking at a public relations campaign undertaken by the…

For the generation of Americans who witnessed and perhaps even fought against the Hitler regime, the consequences of his political manipulation had a significant and tangible impact on their lives. For younger generations it is necessary to work to understand how Hitler constructed his appeals to the German people. While a great deal of his…

Julius Streicher, the German publisher sentenced to death in the Nuremberg trials for rhetorical crimes against humanity, published the widely-read and virulently anti-semitic weekly tabloid "Der Stuermer" from 1923 to 1945. Through Streicher's rhetoric and through the publication's cartoons, Jews were depicted as bacilli, vampires,…

A film presented as factual may permit critical responses that question its purported factual objectivity and political neutrality. In class, Hans-Georg Gadamer's concept of effective-historical consciousness can be used to evaluate the allegedly propagandistic messages in Leni Riefenstahl's "Triumph of the Will." Analysis of this 1934…