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Rumble, Joy N.; Lamm, Alexa J.; Martin, Emmett T.; Warner, Laura A. – Journal of Agricultural Education, 2017
Water availability issues have plagued many regions around the world and is viewed as the top issue facing the world. As a result, encouraging water conservation has become a priority for agricultural communicators. Previous research suggests strategically framed messages can impact attitudes about water conservation, but whether this change is a…
Descriptors: Conservation (Environment), Water, Semi Structured Interviews, Qualitative Research
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Kumar Chaudhary, Anil; Warner, Laura A.; Lamm, Alexa J.; Israel, Glenn D.; Rumble, Joy N.; Cantrell, Randall A. – Journal of Agricultural Education, 2017
Extension professionals can play a role in addressing water scarcity issues by helping home landscape irrigation users to conserve water. This study used survey research to examine the relationship between several variables, including attitudes, subjective norms, perceived behavioral control, personal norms, demographic factors, and past…
Descriptors: Behavior Theories, Conservation (Environment), Water, Extension Education
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Warner, Laura A.; Chaudhary, Anil Kumar; Lamm, Alexa J.; Rumble, Joy N.; Momol, Esen – Journal of Agricultural Education, 2017
Targeted agricultural education programs can play a role in solving complex water issues. This article applies importance-performance analysis to examine dimensions of water resources that may inform local water conservation campaigns in the United States. The purpose of this study was to generate a deep understanding of home irrigation users'…
Descriptors: Water, Surveys, Statistical Analysis, Geographic Location