With increased competition for talented students and academic staff, many universities have recognised the importance of brand building to better position in the field. This study selected a recently founded public university in China as the case to explore in what way a young university's brand is constructed and to what extent such a brand is…

Based on an analysis of policy documents, questionnaires and interviews, the paper discusses the experiences of Chinese young academics on tenure-track contracts. Findings suggest that young academics perceive tenure as a managerial solution to governance reform. Meanwhile, a population-resource imbalance and the uncertainty in career progression…

Since the beginning of the 21st century, China's education for international students has seen rapid growth, making it the third largest destination for international students globally and the largest in Asia. This growth occurs against a backdrop of intensifying global economic competition and increasingly fierce competition for international…

Globalisation and the shift towards a knowledge economy have made researchers among the most sought-after resources. International research mobility has been encouraged at policy levels and has remarkably increased in the past decade. Meanwhile, concerns of policy makers about the possible loss of such human capital are also rapidly growing. This…

This study utilises an institutional logic perspective to explore the dynamics and complexity of academic personnel system reforms at leading Chinese universities. Semi-structured interviews were conducted with 32 participants from 10 highly ranked universities; these interviews obtained the views of key observers on four main reform initiatives:…

Pandemics have been, by their very nature, disruptive and have produced long-lasting change. The current pandemic is no exception to creating chaos and disruption, and higher education is not immune to its disruption. The virus has shed a spotlight on many of higher education's inefficiencies and antiquated educational delivery paradigms, but it…

Purpose: The purpose of this paper is to examine the key factors affecting Mainland Chinese students pursuing a Master of Education degree in Hong Kong on their study abroad decision and return intentions. Design/methodology/approach: The current study employed a mixed-methods approach to investigate factors that affect Mainland Chinese students…

This article analyses the changes in international student mobility from the lens of three overlapping waves spread over seven years between 1999 and 2020. Here a wave is defined by the key events and trends impacting international student mobility within temporal periods. Wave I was shaped by the terrorist attacks of 2001 and enrolment of…

This study investigates the current process of internationalization of higher education in the countries of the Asia Pacific region (APR) through the example of China, the Republic of Korea, Japan, and Russia. The article aims to familiarize the reader with the experience of internationalizing higher education in APR states against a backdrop of…

How geographical neighboring competitors influence the strategic recruiting behavior of universities is still unclear because previous studies assume spatial independence among universities. Using data of Subordinate Universities of the Ministry of Education in China, this study found that the choice of admission score level by one university was…

In the era of globalisation, competition has also become global. In higher education, countries worldwide are attaching increasing importance to international ranking exercises and subscribing to the "world-class universities" paradigm, complemented by various strategies to benchmark with leading universities in order to enhance the…

While China continues to be perhaps the most important student recruitment region for many leading international universities, changes in this market, resulting in more regional mobility of students, are fast becoming apparent. This, the increasing penetration and efforts of the traditional recruiting institutions and the entry of new universities…

More prominent in the 21st century than ever are the internationalization of the competition for talents, the globalization of their mobility, and the diversity of the demand for them. This article analyzes the major features and content of the international cooperation and exchanges, and further discusses their tactics and measures in the process…

The world is marked by the twin processes of economic and cultural globalization in an era of information technology. The identities of all societies are evolving as social and political boundaries are shrinking day-by-day. As a result of significant economic and political changes, cross-cultural contact is at an all-time high in human history.…

There is growing evidence that students throughout the world no longer see the US as the primary place to study; that in some form this correlates with a rise in perceived quality and prestige in the EU and elsewhere; and further, that this may mean a continued decline in the US's market share of international students. There clearly are a complex…