With the ubiquity of the internet in every domain of life, university websites are considered an effective tool to create institutional image and communicate with internal and external constituents. Focusing on websites of four universities in China and South Korea who seek to become World-class universities, this study examined how these…

Employing a glonacal (global, national and local) heuristic as a theoretical lens, and a qualitative analysis with interview data, this study highlights how Chinese faculty members interpret the definitions and implications of pursuing world class universities (WCUs) and struggle with the multiple dimensions of their academic lives across global,…