ERIC Number: EJ1446758
Record Type: Journal
Publication Date: 2025-Jan
Pages: 15
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1056-7879
EISSN: N/A
An Assessment of Market Dependency Risk in the International Student Industry
International Journal of Educational Reform, v34 n1 p56-70 2025
Literature suggests that the international student industry faces increasing risk, given the substantial dependence on a few source countries. Inbound international student mobility (ISM) data of leading higher education (HE) destination countries were examined, with China and India as the source countries. This study classifies Australia, Canada, and the USA as host countries with a high international student source country dependency risk; the UK as a host country with a moderate dependency risk. By exploring the issue from a dependency risk mitigation perspective, this study identifies an elaborate two-step market diversification approach involving international market selection and marketing strategy.
Descriptors: Foreign Students, Industry, Risk Assessment, Global Approach, Student Recruitment, Evaluation, Foreign Countries, Foreign Nationals, Student Mobility, Study Abroad
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: https://bibliotheek.ehb.be:2993
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: China; India; Australia; Canada; United States; United Kingdom
Grant or Contract Numbers: N/A