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Ryan, Ellen Bouchard; Johnston, Dierdre G. – 1984
Earlier research has shown that young adults exhibit less favorable reactions to older speakers than to peers, especially on the competence dimension. To examine the role of speaker effectiveness in modifying evaluations of younger and older adults, undergraduates (N=80) received a map of a hospital floor plan and listened to either an effective…
Descriptors: Age Discrimination, Competence, Evaluation, Foreign Countries