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Silva, Kathleen M.; Silva, Francisco J. – Psychology of Music, 2009
Four experiments examined whether it was possible to quickly and easily increase the appeal of unfamiliar rock songs presented to American college students. In Experiment 1, reading an essay about an artist increased the appeal of the artist's songs, but repeated exposure to the songs did not. In Experiments 2a and 2b, repeatedly following an…
Descriptors: College Students, Singing, Artists, Internet