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Direct linkVeletsianos, George; Shaw, Ashley – Learning, Media and Technology, 2018
This study investigates the audiences that scholars imagine encountering online and the ways in which these audiences impact scholars' online participation and presentation of self. Prior research suggests that imagined audiences affect what users share and how they present themselves on social media, but little research has examined this topic in…
Descriptors: Foreign Countries, Scholarship, Educational Researchers, College Faculty
Meyer, Karen Ann; Vellani, Al-Munir – Journal of Curriculum and Pedagogy, 2014
In "Cinema Paradiso" (Tomatore, 1988), Salvatore's love of movies came from spending his earlier, young life inside a cinema with the fatherly projectionist Alfredo, now blind and bitter. Alfredo is right. Life is much harder, yes, yet still very much "like in the movies" filled with frustrated actions, performed inside blind…
Descriptors: Films, Film Study, Urban Education, Seminars
Peterson, Erin – CURRENTS, 2012
Part art and part science, a good video can be an incredibly powerful tool to connect with audiences. Video presents a tantalizing way for institutions to share compelling stories and connect with their constituents. Paired with the power of other tools, it can help reach new audiences and also more fully engage those people who already know an…
Descriptors: Video Technology, Marketing, Institutional Advancement, Production Techniques
Kaldor, Eric; Flacks, Gabriel – Journal of Educational Technology Systems, 2014
This article considers how instructors with larger classes can utilize Web 2.0 tools to help students develop as writers. Meeting the needs of readers defines strong writing, yet students need to interact with authentic audiences to learn to do this well. A growing body of educators is exploring how blogging can be used to enhance student…
Descriptors: College Students, Writing Instruction, Large Group Instruction, Electronic Journals
Heslop, Louise A.; Nadeau, John – Journal of Marketing for Higher Education, 2010
Branding is about delivering on desired outcomes. The importance of positioning program offerings on the basis of outcomes sought in the education market is illustrated in this study of choice of an MBA program by prospective students. MBA fair attendees were surveyed and multiple methods were employed to determine the importance of desired…
Descriptors: Foreign Countries, Business Administration Education, Masters Programs, Marketing
Zhang, Li – Journal of Academic Librarianship, 2009
This study aims to develop a systematic patent training program using patent analysis and citation analysis techniques applied to patents held by the University of Saskatchewan. The results indicate that the target audience will be researchers in life sciences, and aggregated patent database searching and advanced search techniques should be…
Descriptors: Foreign Countries, Higher Education, Intellectual Property, Training
Jacobs, Dale; Adams, Hollie; Morris, Janine – Composition Studies, 2010
English 302: Writing about the Arts is a practicum course offered at the University of Windsor for upper-level English undergraduate students. The course asks students to write about a variety of art forms and requires engagement with multiple genres of writing as a way for students to effectively order their experiences, reconstruct meaning in…
Descriptors: Foreign Countries, Urban Universities, Undergraduate Students, Content Area Writing
