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Download full textMcDonald, Daniel G.; Glynn, Carroll J. – 1988
Although originally developed in terms of interpersonal systems, the coorientational strategy model can be modified and used for research on the communication of collectivities. The proposed changes to the coorientational framework would permit examination of constructs of greater verisimilitude to theoretical reasoning of the behavior and…
Descriptors: Communication Research, Community Attitudes, Interpersonal Communication, Models
